2023 Vietnam International Building Materials and Home Furnishing Exhibition

2023 Vietnam International Building Materials and Home Furnishing Exhibition

The annual Vietnam International Building Materials Exhibition is the largest and most influential exhibition jointly organized by the Ministry of Construction of Vietnam and various provincial and municipal governments in Vietnam. YLEU company participated in the indoor lighting display series of this furniture exhibition hall in August 2023. The company's general manager, technical director and business director lead the team to explore the business opportunity in Vietnam and other neighboring countries. From business perspective, this exhibition was help to expand the company's market share across the Asia-Pacific region, and on the other hand, it was worth to understand the labor and facility operation costs in the Vietnamese locally. In view of the fact that 56% of the company's business orders currently come from the North American marketing customers, the company's leadership would like to take this opportunity to deep dive the Vietnamese market situation, and also explore the possibility of establish a factory in Vietnam to support customers in the North American market, which can have the lamps import from Vietnam origin directly. It not only can reduce the operation cost for YLEU buy also can help benefit the duty cost for our customer.